Guide

How to become a DJI dealer

UPDATED OCTOBER 2026

To become a DJI dealer, apply through DJI's dealer application. DJI's contact page lists its partner portal at prm.dji.com as the place for dealer inquiries in North America and Europe, and its site links "Become a Dealer" and "Apply For Authorized Store" pages. DJI runs separate dealer networks for retail, professional, enterprise, agricultural and delivery products, and enterprise and agriculture dealers are expected to provide training and service, not just sales.

Which DJI channel fits?
DJI lists separate dealer networks for retail, pro, enterprise, agriculture and delivery drones. Each expects different expertise and after-sales support.

DJI's dealer networks

DJI's "Where to Buy" pages list several kinds of partners:

  • Retail stores and online retailers for consumer drones, Osmo cameras and gimbals
  • Pro dealers for cinema and professional products
  • Enterprise dealers for Matrice drones, Zenmuse payloads and docks
  • Agricultural drone dealers for Agras sprayers, with field support and repairs
  • Delivery drone dealers for DJI's delivery products

Browse them at DJI Where to Buy to see how existing dealers present themselves.

How to apply

  1. Decide which channel you're applying for. Consumer retail is different from enterprise or agriculture.
  2. Prepare your business details: legal name, tax ID, location, website and sales channels.
  3. Show your expertise and support plan. For enterprise and ag, explain your training, demo, repair and parts capability, and the industries you serve.
  4. Submit the application through DJI's dealer inquiry link on its contact page. DJI reviews applications and decides on approval.
  5. Expect onboarding: product training, pricing and policy agreements, and marketing guidelines.

Requirements and approval decisions are DJI's; we can't speak for them.

What it takes to be a good dealer

  • Product knowledge across the lineup, and honest advice on which drone fits a job.
  • Regulatory know-how: Part 107, registration, Remote ID, and for ag, Part 137 and exemptions. Customers expect help. See spray drone license.
  • After-sales service: handling warranty and DJI Care claims, repairs and parts. See repair.
  • Inventory and cash flow: drones and batteries tie up capital, and demand is seasonal.
  • Training and demos for enterprise and agricultural customers.

The US market in 2026

Know the policy picture before you invest:

  • In December 2025 the FCC added foreign-made drones, including DJI, to its Covered List. New models can't get FCC authorization; models authorized earlier remain legal to sell, own and fly.
  • The FCC extended firmware updates for already-authorized drones to January 1, 2029.
  • A July 2026 FCC proposal would restrict further import and sale of some drones (thermal, LiDAR, spray, docks, 55 lb+). It isn't adopted.
  • Imported drones carry a Section 232 tariff since September 3, 2026.

See is DJI banned in the US for details.

Alternatives to a full dealership

  • Affiliate programs for content creators and review sites
  • Reselling through an existing authorized distributor
  • Service-first businesses: repair, training or drone services, selling hardware only as needed

Information current as of October 2026. Dealer requirements are set by DJI and can change.

Questions about working with us? Contact us.

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